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Post by account_disabled on Dec 19, 2023 19:07:40 GMT -12
Marketing on Facebook Marketing on Twitter Marketing on LinkedIn Marketing on Youtube. In it was possible to notice the growth and strengthening of communities on social networks. That's a trend that's gaining even more momentum in Groups on social networks such as LinkedIn and Facebook are tools increasingly used by companies as a way to involve their followers and strengthen the relationship. When well managed and relevant to users, these groups can help the algorithm of company profiles. We can already see in them a great opportunity to begin Special Data to overcome the decline in organic reach. But it is not only in groups that it is possible to build a community on social networks. Brands have groups that are always present on their profiles – those people who always comment, react and share their posts. How companies can manage their community for better results remains a challenge. What many brands need to pay attention to is that there are several ways to manage their followers and transform them into fans of the brand , which contributes to the growth of the network and the success of the business. User generated content As we already mentioned, we are in a reality with extremely active and empowered consumers. Brand followers not only want to feel represented by what they see on social networks: they want to be characters in that construction. One option to adapt to this reality is to invest in content generated by the user themselves. A good example of that is Buffer , a social media management tools company, which has an Instagram profile % built by user messages. The strategy is not a trend by chance. This can bring valuable benefits to any brand. An example is the optimization of social media management.
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