Post by nelsonelias on Feb 26, 2024 22:24:26 GMT -12
For some years now, setting up a shop window or a stand at a fair has no longer been a purely physical action. Facebook is increasingly establishing itself in the world of marketing as a new marketplace, offering exceptional opportunities simply because (almost) everyone is there. To put your company on display in the world of social media, There are some things you need to know about advertising . In this post I will explain how to intercept your potential customers and bring them to know your products or services. On Facebook your brand has the opportunity to increase its visibility, entering a virtuous circle in which "word of mouth" is shares. It is essential that this process is managed by competent people, trained professionals, to prevent potential successes from turning into harmful failures. Here's how to advertise on Facebook and how to start good campaigns. Obviously the first step is registration, followed by opening a business page.
At this point access the ads section where the wizard will ask you to enter the credit card details (associated with the account) for the posts to be sponsored. From a practical point of view, that's all: now comes the good part, and the difficult part. How do you organize an effective marketing campaign?Clearly, as a first move you need to be able to define the objectives of an Adv campaign . These are my tips, the result of Country Email List experience. 1. Define the Recipients Before any other analysis, establish who your potential customers are and what characteristics they have. At this point, profiling on Facebook begins through: Geographic location Personal data Interests Advanced functions: create customization lists (include or exclude) 2. Choose the Listing Type In the wizard, Facebook asks you what your goal is among 10 options, for example to get people to request your offer.
At this stage, take time to decide what to do: bring traffic to your site, increase conversions by directing visitors to a landing page? To increase your brand awareness, just promote your page, but if you want more customers you have to increase conversions and focus on an offer. 3. Create your Sponsored Post The visual is essential, so don't photograph your price list or a poster but create or rely on someone who knows how to do it. Images must be 1200 x 444 px, 2.7:1 aspect ratio and 90 character text. You can write something on the image but it does not exceed 20% of the image space. Facebook warns you if you're doing something wrong. 4. Define the Budget and Make the Payment At this stage remember that you can plan the launches.
At this point access the ads section where the wizard will ask you to enter the credit card details (associated with the account) for the posts to be sponsored. From a practical point of view, that's all: now comes the good part, and the difficult part. How do you organize an effective marketing campaign?Clearly, as a first move you need to be able to define the objectives of an Adv campaign . These are my tips, the result of Country Email List experience. 1. Define the Recipients Before any other analysis, establish who your potential customers are and what characteristics they have. At this point, profiling on Facebook begins through: Geographic location Personal data Interests Advanced functions: create customization lists (include or exclude) 2. Choose the Listing Type In the wizard, Facebook asks you what your goal is among 10 options, for example to get people to request your offer.
At this stage, take time to decide what to do: bring traffic to your site, increase conversions by directing visitors to a landing page? To increase your brand awareness, just promote your page, but if you want more customers you have to increase conversions and focus on an offer. 3. Create your Sponsored Post The visual is essential, so don't photograph your price list or a poster but create or rely on someone who knows how to do it. Images must be 1200 x 444 px, 2.7:1 aspect ratio and 90 character text. You can write something on the image but it does not exceed 20% of the image space. Facebook warns you if you're doing something wrong. 4. Define the Budget and Make the Payment At this stage remember that you can plan the launches.